Bank of Ireland has been a proud supporter of rugby for many years, and today we enjoy partnerships with all four Irish Provinces – sponsoring Connacht, Leinster, Munster and Ulster Rugby.
We see a common thread between our purpose of enabling customers, communities and colleagues to thrive, and the shared community ambitions of the Provinces in building stronger tribes that enable them to compete at the highest level. We can all agree that in our collective desire to thrive, everybody is competing with something.
Never Stop Competing celebrates the good that comes from competition, how it fuels us and connects us, pushing us past whatever stands in our way.
And we know that once you begin, you must never stop competing.